what actually happens when you buy a website.

most people buying their first website have no idea what they're actually buying. that's not your fault — nobody explains it. here's the whole thing, no jargon.

the week, day by day

day 1 — the call. you tell me about the business. what it does, who calls you, what you want more of. i ask annoying questions on purpose. by the end we both know exactly what the site has to do.

days 2–3 — the build. i build the real thing. not a mockup, not a wireframe — the actual site, on a real link you can open on your phone.

day 4 — your pass. you click through it and tell me what's wrong. the photo you hate, the wording that isn't you, the button that should be bigger. i fix it same-day.

day 5 — live. your domain points at it. google gets told it exists. you get the keys — a simple admin page where you can change things yourself.

what you own when it's done

everything. the domain is registered to you. the site code is yours. if we part ways tomorrow, you keep it all. no hostage situations.

what it costs after

hosting for a site like this is effectively free to cheap — i set you up on infrastructure that doesn't charge until you're big enough to celebrate it. the domain runs about $12 a year. that's it. no monthly "maintenance fee" for a site that just sits there working.

the one thing i'll push back on

if you ask for ten pages, i'll talk you down to five. more pages isn't more professional — it's more places for a customer to get lost. the site's job is to make the phone ring. everything that doesn't serve that gets cut.

— walkperro for the ones who do.